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Ergebnisse:
Thomas, Samantha: MacCarthy, Simone: Pitt, Hannah: Marko, Sarah: Cowlishaw, Sean: u.a.: "It is always there in your face." Australian young people discuss exposure to gambling activities and promotions. [2023]
Wilska, Terhi-Anna: Holkkola, Matilda: Tuominen, Jesse: The role of social media in the creation of young people's consumer identities. [2023]
Vranken, Sofie: Beullens, Kathleen: Geyskens, Delphine: Matthes, Joerg: Under the influence of (alcohol)influencers? A qualitative study examining Belgian adolescents’ evaluations of alcohol-related Instagram images from influencers. [2023]
Kaur, Ravineet: Sharma, Rakesh Kumar: Bakshi, Apurva: The persuasive effect of product placements. Evidence from an emerging market. [2022]
Geraghty, Lincoln: Star Wars, children's film culture, and fan paratexts. [2022]
Sato, Priscila de Morais: Leite, Fernanda Helena Marrocos: Khandpur, Neha: Martins, Ana Paula Bortoletto: Mais, Lais Amaral: "I like the one with Minions": The influence of marketing on packages of ultra-processed snacks on children's food choices. [2022]
Rasmussen, Eric E.: Riggs, Rachel E.: Sauermilch, Willow S.: Kidfluencer exposure, materialsm, and U.S. tweens' purchase of sponsored products. [2022]
Feijoo, Beatriz: Lopez-Martinez, Adela: Nunez-Gomez, Patricia: Body and diet as sales pitches: Spanish teenagers' perceptions about influencers' impact on ideal physical appearance. [2022]
Krebs, Cornelia: Kueppers, Markus: Vom Sound zur Markenwelt - die emotionale Macht des Radios. Qualitative und quantitative Analyse eines Funkspot-Experiments. [2022]
Balaban, Delia Cristina: Szambolics, Julia: A proposed model of self-perceived authenticity of social media influencers. [2022]
Balaban, Delia Cristina: Mucundorfeanu, Meda: Muresan, Larisa Ioana: Adolescents' understanding of the model of sponsored content of social media influencer Instagram stories. [2022]
Castillo-Abdul, Barbara: Perez-Escoda, Ana: Nunez-Barriopedro, Estela: Promoting social media engagement via branded content communication: A fashion brands study on Instagram. [2022]
Feijoo, Beatriz: Sadaba, Charo: When ads become invisible: Minors' advertising literacy while using mobile phones. [2022]
Gleich, Uli: Anthropomorphisierung als Gestaltungselement in der Werbung. [2022]
van der Bend, Daphne L. M.: Jakstas, Tammie: van Kleef, Ellen: Shrewsbury, Vanessa A.: Bucher, Tamara: Making sense of adolescent-targeted social media food marketing: A qualitative study of expert views on key definitions, priorities and challenges. [2022]
Martinez-Pastor, Esther: Vizcaino-Laorga, Ricardo: Atauri-Mezquida, David: Analysis of patterns of use, production, and activity in kid YouTuber channels. A longitudinal study through three cultural contexts: United States, United Kingdom, and Spain. [2022]
Balaban, Delia C.: Mucundorfeanu, Meda: Naderer, Brigitte: The role of trustworthiness in social media influencer advertising: Investigating users' appreciation of advertising transparency and its effects. [2022]
Zozaya-Durazo, Luisa: Sadaba-Chalezquer, Charo: Disguising commercial intentions: Sponsorship disclosure practices of Mexican instamoms. [2022]
Feller, Gavin: Burroughs, Benjamin: Branding kidfluencers: Regulating content and advertising on YouTube. [2022]
Akestam, Nina: Rosengren, Sara: Dahlen, Micael: Liljedal, Karina T.: Berg, Hanna: Gender stereotypes in advertising have negative cross-gender effects. [2021]
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